The Micromanipulator Company has a long history of providing the semiconductor industry the high-tech tools and life-cycle support they demand. In 1956 Micromanipulator invented analytical probing, and since then, they have evolved into a leader in the industry. The company’s success stems from the fact that they listen to their clients and learn in order to continually improve.
In the area of digital marketing Micromanipulator has partnered with WSI to achieve leadership position in the search results around the world. The first phase of this project involved making changes to the content of the company’s web site to rank for terms such as:
http://www.micromanipulator.com/probe-stations
http://www.micromanipulator.com/wafer-probes
http://www.micromanipulator.com/wafer-probe-station
The changes have already had a significant impact, increasing rankings across the board around and the world. However, the company desires its search rankings to reflect the leadership position they have achieved in the industry and have now engaged WSI for off page optimization.
This effort will focus on the creation and syndication of various types of off page content. This will include blogs, directory listings, and social media posts all designed to build links and social signals around the above keywords. The blogs will be syndicated to Tumblr, WordPress, Blogger and Google+. As this effort unfolds, Micromanipulator expects to see their brand at the top of the results for all keywords.
This post originally appeared on this WSI blog: http://www.wsiexpertinternetmarketing.com/our-blog/micromanipulator-engages-wsi-for-phase-two-seo-project
